As a result of recent regulation changes, each account sending SMS messages through Lead Docket must register their use case by September 30, 2021. Businesses that do not register will be subject to increased message filtering starting October 1, 2021, which could affect message deliverability.
AT&T and T-Mobile rolled out regulations in early 2021 for messages that are sent from an application to personal cell phones using 10-digit numbers (A2P 10DLC). These regulations are designed to make it easier for businesses to connect with their customers while countering spam over SMS and MMS.
What This Means for You
As part of these regulations, accounts sending SMS messages through the Lead Docket application will need to register for continued SMS services. If a Lead Docket account does not register and continues messaging through Lead Docket, it is likely that it will experience disruption of service. Messages could be marked as spam or may not be delivered.
API and Workato Users
If your API calls are sending messages from a Lead Docket number, these regulations will also restrict the number of messages sent from these locations. If users are using API or Enterprise Automation to send messages through one of Lead Docket’s SMS lines, this will affect them.
Customers using an independent line should verify with their provider (for example, Twilio) if they need to register under these regulations.
Once you have registered your Lead Docket account, you will be able to utilize up to five phone numbers and send up to 3,000 messages per day without increased message filtering or failures.
Beginning October 1, 2021, if you exceed the number of phone numbers or messages, you will begin experiencing delivery failures. You will need to wait until the following calendar day to resend.
Note: If you would like to utilize additional phone numbers or send more messages, reach out to your Account Manager to learn more about your options.
How to Register
All businesses using SMS functionality through Lead Docket can begin registration by filling out the form in Lead Docket.
In the left hand menu, select Manage > Phone Numbers. Fill out the registration form, and select Register.